Case Study: Gypsy Soul House

A Spa Brand That Radiates Calm, Luxury, and Sales

The Challenge:

As a new Aveda-affiliated spa, Gypsy Soul needed a brand and website that reflected the high-end, holistic essence of their services—while also being functional for day-to-day business.

The Solution:

I developed a refined brand identity and a modern website that captured the spa’s serene yet elevated vibe. I added an online gift certificate feature, which quickly became a top-selling product, especially around holidays.

The Result:

A beautiful, aligned brand and a revenue-generating website that supports both client experience and sales with ease.

Need something similar? Let’s talk.